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An interview I did with CMS Wire:  Steve Faktor on Finding Fulfillment in the Digital Workplace.

By  (@blakelandau)   Jan 21, 2013

Steve Faktor is the author of Econovation and the Harvard Business Review article “Happiness Will Not Be Downloaded.” Faktor is an entrepreneur, futurist and digital commerce expert. He was a senior executive at American Express, Citi and MasterCard.

Faktor spoke earlier this month at the New Media Expo on “What the crowd will do next: How Social Currencies will Re-define the Economics of Work.” In our interview Faktor talks about how one “can’t deposit retweets at Wells Fargo” or “use FB Likes for cab fare.” He also unpacks the state of knowledge work in the age of social business.

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This is a reprint of the original interview I did with the popular innovation blog from consultancy PSFK. 

We talk to innovator, futurist, and author of the book ‘Econovation’ about how impermanence, gamification and sensory stimulation are crucial in today’s developing office culture.

As part of our Future of Work Series, PSFK reached out to experts to get their take on the changes we’ve identified that are currently going on in the workplace. We recently chatted with Steve Faktor (@ideafaktory), author of Econovation (Wiley), founder of the IdeaFaktory incubator, and former Vice President and head of the American Express Chairman’s Innovation Fund. Following Steve’s popular series of articles on work and happiness in Harvard Business Review, we asked his thoughts on how social, generation gaps, and what jobs we do will change the workplace.

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This is a repost of Steve Faktor’s original article on Forbes

The current two dimensional HP logo used on co...

Writing “HP is in trouble” is like a newscast starting with “Trouble in the Middle East today…” A sad cliché. Lucky for HP, no one dies… But no one truly lives, either. The company just laid off 29,000 people, its stock dropped 50% in a year, and yet another turnaround is brewing. I do admire Meg Whitman for taking this on. She could easily have kicked back in Florida with a Honey Boo Boo marathon. Instead, her strategy announcement got the kind of reception typically reserved for Syrian dictators. That got me wondering – can a stagnating behemoth ever live again? Could HP lead the 3D Printing revolution?

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This is a re-post of my original article on Harvard Business Review

I’ve often fantasized about hurling my laptop over Niagara Falls, then grilling a fresh salmon to celebrate my sensory liberation. I’d become a Maker. I’d build a sailboat to circle the globe. I’d live off the sea, fending off killer whales and Somali pirates. I’m not alone in yearning to resuscitate my flabby Tweeting muscles. As I’ve written before, there’s plenty of evidence that people who make a tangible product, use their senses, and help others are happier than mere office dwellers. But let’s face it, Microsoft won’t pay you to conquer the Amazon or extract salmon roe. Offices are where the work is. Which explains why I’m here — with you — writing about making things instead of weatherproofing my pirate-repelling catapult. But there is a glimmer of hope for us Clickers, Copy/Pasters, Conference-Callers, and Collators. In this digital office world, happiness can — and must — be simulated.

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In one episode of Seinfeld, Elaine finds out the birth control sponge was discontinued. So she buys up all available inventory and obsesses over how “Spongeworthy” her many suitors are. Like Elaine, we luxuriate in the abundance of the information age, but it also hides some uncomfortable scarcities. In watching the recent TEDGlobal event in Scotland, it occurred to me that TED is much more than a collection of great talks. TED is that selective lover that doesn’t fish out fresh sponges for just anyone. In that way, TED offers us a glimpse into our future – an unnatural selection of sorts. It foreshadows what success – and even survival will look like in the next century.  Of course like any great story, it’s full of lessons for you-me-us.

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As we play with our kids, dodge barbecue stains, and enjoy a mojito or three, you could hardly tell we’ve just been in two wars.  We’d look more frazzled after a full day at Disney or the mall.  I’m not saying we should spend today reciting the name of every fallen American hero; I do ask the comfy among us to consider what we’ve lost by becoming so detached  - and why we won’t need a hot tub time machine to reverse it.

One thing that’s clear is we’ve come to expect lots of amazing things – almost instantly. Facebook, Google, news, games and Amazon’s free shipping are amazing. Our iPads and phones are flawless and infinitely molestable.  We can enjoy them all from the comfort of the couch, as a local restaurant dispatches the hardworking Miguel to deliver our food. It’s a matter of time before he stays over to feed it to us.   It’s all so perfect, so gratifying.

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This is a re-post of my original article on Harvard Business Review

Happiness Will Not Be Downloaded - Steve Faktor - Harvard Business Review

Over the last decade, I’ve watched hundreds of cooking shows. It’s a matter of time before Martha Stewart demands UN sanctions for my stockpile of useless culinary knowledge. In reality, my own cooking is a malignant medley of boiled ravioli, lopsided omelets, and fresh veggies dying of embarrassment. So why do I torture myself with shows about food I can’t touch, taste, or feel guilty about? The answer will surprise you … and possibly change your life.

The proliferation of cooking shows, blogs, celebrity chefs, and their inevitable diabetes drug endorsements proves that everything is better wrapped in bacon. But cooking also taps into something more primal: it’s one of the last jobs that still does what most of us don’t — make things. In this sterile, white-collar world, where meat comes from ShopRite and homes are built by “guest workers,” cooking is the last physical job we can relate to.

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It wasn’t very often that my parents took me to the museum.  Let’s face it, we were poor immigrants and Brooklyn already featured five Pakistani shops for cultural diversity. Plus, I’m pretty sure that my parents were faking their interest in art for my benefit. No one would mistake our one bedroom apartment for the Louvre. A loo, maybe. I could tell they were faking it when my engineer dad tried to straighten one of the lopsided installations at the Guggenheim. OK, I’m not sure that actually happened, but I remember him grumbling that no one there would ever land a job at his old Soviet aviation plant. A coveted prize.

As an adult, I’ve come to appreciate how those lopsided installations and grotesque paintings got inside the MOMA. Often, it’s the work of a slight, somewhat effeminate, persnickety man dubbed, “The Curator” *. He grew up fetishizing art, learning what inspired Picasso, and hoping his parents don’t discover his secret: that he’ll never become the race car driver they’d hoped for.  This preening prodigy spent his whole life admiring objects he couldn’t afford – waiting, pining away for that moment when his stature could finally catch up to his snootiness.  Today, he dresses to impress. And, celebrities from Elton John to Ricky Martin can’t wait to marvel at his huge…collection.

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Play

The first episode of the Ideafaktory Podcast is the best one ever.  It’s a great conversation between Steve Faktor and Dan Lyons (aka the original “Fake Steve Jobs“, aka “Real Dan Lyons). Dan has written for Forbes, Newsweek and many publications that begged me not to use their names!

This episode is all about social media fame as job security.  You’ll learn:

  • What crazy thing Dan wrote that made me reach out to him in the first place
  • How Dan escaped being an anonymous drone by blogging…as the end of print media loomed
  • Why you need to be a star
  • All about the brilliant, but seedy underbelly of monetizing influence
  • Why you should never get out of your jammies
  • Why immigrant parents don’t care if you can spell

Enjoy.  Comment below and subscribe to this weekly podcast at ideafaktory.com.

Awesome intro music by  The Walkers

 

Go Postal!

Just got this confidentially from a friend working on this project for the US Post Office… Unreal!

Original Email (names were changed/omitted):

—– Forwarded Message —–

From:  omitted
To: omitted
Sent: Wednesday, Jan 15, 2012 4:54 PM
Subject: Proposal: New Post Office Business Model – Go Postal!

Hi Dave,

To follow up on Tuesday’s meeting, below is the summary for the “Go Postal” proposal.  I think the team did a good job.  (Though I think they used the old template.)
This would be quite a shift from what USPS does today and potentially controversial. Would require retraining and capital investment to upgrade the pilot locations. Good news is Andrea spoke with both Legal and Facilities – both say it can be done.  Please let me know your thoughts.
 (name omitted)

The Journalist's Last Laugh - ideafaktory.com

As a journalism student at NYU, I remember my immigrant dad interrogating me suspiciously about a profession he couldn’t possibly understand. He asked me the kinds of questions you’d expect from an engineer who just risked everything to drag his family out of the Soviet Union. “How will you make money?” he’d ask in his thick Russian accent.  “What kind of (stupid) job is writing?” He would have been more proud if I majored in mink skinning or Zamboni maintenance.  Slowly, he chipped away at me until I gave up my journalistic dream.  For the past 10 years, it seemed like my dad’s fresh-off-the-boat wisdom paid off.  I was having a successful career in business while the field of paid journalism looked like Courtney Love circa 5 a.m. – a hot mess.

Courtney Love - Journalist's Last Laugh - ideafaktory.com

By the early 2000’s, the noble craft I studied no longer existed.  Unscrupulous, out of touch, overpriced universities churned out huge surpluses of hopeful journalism grads.  Many of them toiled in unrelated jobs, cranked out technical manuals, or spent their days slaving away for free at Huffington Post – or, polishing Arianna’s fleet of jets, yachts and tanks. The good news? Things are about to come full circle.  As I sit, writing a (free) piece for Harvard Business Review, there’s an unstoppable, digital force about to transform the field of journalism once again. In this new world order, the journalist will be king. That’s right, Walter Cronkite, Julius Caesar and Mark Zuckerberg are about to have a lovechild.  Though they don’t realize it yet, non-writers will also enter the field.  Here’s my prediction of how it’s going to happen and how journalists can take advantage.  (In a separate piece, I’ll write about what large media companies could do about it.)

At a conference last week, I noticed something peculiar. A tall man was talking business with a woman well over a foot shorter. The sheer disparity in their size made me realize something really important – that she will never know the joys of finishing a full serving of Chipotle! No, that’s not it. It occurred to me that for all this man’s physical advantages – strength, size, comfortable shoes – he has no empirical advantage in business. In this sterile, white-collar world, where meat comes from ShopRite and homes are built by “guest workers”, men have lost their mojo. Like the Woolly Mammoth and that other guy from Wham!, masculinity is nearing extinction. If the male gender is in jeopardy, it got me thinking about how to turn this trend into an opportunity.

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